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Hemp In Kenya: Isn’t It About Time We Ditched Cotton?

A fast growing, hardy, herbaceous plant, hemp is known as the miracle plant. Not to be confused with its psychoactive cousin the cannabis plant, the hemp plant has many uses ranging from industrial to medicinal. This blog will be concentrating on the industrial significance of hemp, specifically in the textile industry. For many years, the…
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The Swahili Society USA Gala 2019| Fashion Show
This year’s Swahili Society USA Gala Dinner held on Nov 2, showcased two designers’ original work. The first showcase was by Ashubira Designs, whose designer is a young collage senior from Bowie State University, Maryland USA. The second was designs by Mama Mitindo- Ms Asya of Texas, USA. Held at the Lanham Maryland Best Western…
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Tailors In Kenya Might Be Making a Comeback, But How Can We Make Them The Mainstay?

According to the Business Daily article Tailors stitch a come back in Kenya tailor popularity is making a return. Below is a summary of the article Summary Many shoppers shifted their attention to small business malls popularly known as ‘‘exhibition’’ which stocked huge consignments of cheap imported clothes from China and a host of other…
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Is it Kwaheri for Mitumba in East Africa?

Is this the boon the fabric industry has been waiting for? Should Kitenge tailors, designers and creatives rejoice? The second hand clothing business is a major employer in the informal sector of East Africa. Over 62% of middle and lower income urban Kenyans buy mitumba, this is according to an Ipsos survey conducted in 2013.…
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How a Fundi Saved My Wedding

In July of 2017 I had my Kenyan traditional wedding. I planned it with help from a wedding planner, which made things a little easier. However, this is blog not about that. This is about the unsung heroes that are the neighborhood tailors, locally known as fundis! To catch you up, we had gotten all…
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The Journey Begins

I want to shake up the status quo because “usual” has been done and still nothing is better. I am talking about the clothing industry in Kenya, and East Africa in general. So this is my attempt at going against norm. There are so many challenges, issues and opportunities for growth in the fashion industry…
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DONATE TO CONSUME: Unveiling the Illusion of Altruism Driving Our Consumer Habits
Does the availability of clothing donation options encourage excessive fashion consumption? To address a problem effectively, we must first recognize and define it—a process that can sometimes feel uncomfortable, particularly when the said problem is widely perceived as a solution. Let it be clear: I advocate strongly for circular, sustainable fashion and believe we all…
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Africa’s Rising Role in Driving Sustainable Fashion
In recent years, the global fashion industry has undergone a significant transformation as sustainability has emerged as a top priority. While traditionally overlooked, Africa has begun to make its mark in this movement, with its rich cultural heritage, abundant natural resources, and burgeoning fashion industry. Today, we delve into Africa’s increasing role in driving sustainable…
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Kenya Has a New President. What Does This Mean For Small Fashion Businesses?
Dr. Ruto’s campaign manifesto was very promising when it came to his plans for MSMEs in Kenya. Not only did he taut the Hustler’s Fund as the engine that would keep the Kenyan economy growing but also promised to make entrepreneurship and youth (un)employment top of his agenda. In this video, I discuss the points…
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Kenyan Fashion Producers Struggling to Survive in the Digital Divide
For many Kenyan entrepreneurs who design and create original fashion and apparel pieces, the pandemic presented challenges that they could never have anticipated; in a blink of an eye the streets were devoid of much foot traffic and with that, the sole means of self promotion many tailoring businesses relied on was gone. Ever so…
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How To Price Products For Your Tailoring Business
Tips For African Fashion Entrepreneurs Know your market Look around and see what people are paying for similar goods and what your competitors are charging. This is a risky method since you are not considering your costs when applying this. Work out your cost. At the very least you want your earnings to be more…

